BEST DIGITAL MARKETER

 

THE IMPORTANCE OF A WEB SITE TO A BUSSINESS

Why do you need a website for your BUSINESS?

·        Web site fast track Business Promotion.

·        It helps to expose Service or product to Public.

·        It Interlink and network business with other business colleagues.

·        It exposes and Interact business hazards and tips from one business partner to other.

·        It updates, improves and Introduce new business Concepts or Product to the Public.

·        It gives room for Collaboration of Corporate bodies including Government or organizations.

Living in the digital world, a website is now a necessity for a business, big or small. If you have a business and don’t have a website, you are probably losing a number of great opportunities for your business.

A website itself can be used to accomplish many different marketing strategies to help your business grow.

The web has a far wider reach than any other form of advertising. While it takes time to build up enough traffic to your website to make a worthwhile impact on your company`s marketing campaign, it costs next to nothing to do so.

Your website will be the center of your company`s online presence; through it, you advertise your business around the Web on social networking sites, forums and through pay-per- click advertising programs.

Increasing visibility is one major factor that makes having a website important. Even if people have heard about your company, they may want to carry out research online first, before entertaining the idea of leaving the comfort of their own homes.  Websites usually provide a map and directions to company`s shops or offices, for visitors to less likely have trouble finding your location.

Another important reason why having a website to represent your business, is to give you credibility. By building a website, you are giving your business the opportunity to tell consumers why they should trust you and the testimonials and facts to back up those opportunities.

Websites are also available and accessible 24 hours a day, every day of the year. Because of this, your customers and potential customers can visit your site for support or information about new and upcoming products and services whenever it is convenient for them. Your website will act as an invaluable and always-available resource for information which would otherwise only be accessible during your company`s business hours.

A website with an online shop can provide a dramatic boost in sales. Before the internet era, people spend so much time wandering aimlessly in malls looking for stores that are available to shop in. Websites provide solution to this problem, bringing the shops to you, in the comfort of your own home and lets you shop for the products you’re looking for. Smart businesses realize this and thus have their own website housing their products and services so that potential customers can browse online for the products they want to purchase. Having a website and online presence strategy allows you to market your business online.

·        Cost Effective: A strategically developed website and online presence solution provides tremendous benefits and costing outlines.

·        Accessible around the clock: Your website and social media accounts are accessible 24/7. Imagine that you want to buy from a store. You put in all the effort required to go to the store, but when you get there, it’s closed.

·        Convenient: What is more convenient: driving outside to look for different stores that are available to shop in, or sitting in the comfort of your own home and shopping for the products you’re looking for?

·        Credibility: By building a website you are giving your business the opportunity to tell consumers why they should trust you and the testimonials and facts to back up those opportunities.

·        Sales: Without sales, or selling more than you spend, your business is doomed. By having an online presence, you allow for the sale of your products or services around the clock to whoever whenever with no or hardly any limitations;

·        Marketing: Having a website and online presence strategy allows you to market your business online. There are lots of marketing strategies you can use to advertise and market your business